Enabling Your Innovation

We provide the expertise to shepherd your product from concept to customers.








On Tap Consulting works with hardware companies at any stage covering Consumer Electronics, Industrial and Enterprise markets. We provide proactive planning as well as reactive crisis management, contributing passionate experts and a team approach to your projects and pain points. Our team can support you in the U.S, Mexico, Europe, and Asia.


Product Introduction

Product development is most effective when it is run as a cross-functional effort. We supplement your internal engineering capabilities with operational expertise to minimize pitfalls that delay time-to-market.

Operations & Supply Chain

Supply chain and infrastructure design begins at the prototyping stage and evolves as you grow. We provide the varied expertise required early on.  As these roles become full time, we help you recruit your own team.

Marketing Strategy

Growth starts with awareness. We help you identify & communicate your products' key benefits clearly to your core audience, and generate awareness & sales through your website, PR, social marketing, events, and digital ads. We also implement appropriate analytics to optimize performance, increase efficiency, and strengthen ROI.

Building Capabilities

We work with you to develop, mature and scale your internal skills as your business grows.

Sales & Channel Strategy

We help you identify and pitch the right channels, negotiate terms, and win placement at the most important retailers. We then work with you to grow sales by implementing effective merchandising, channel marketing, account management and promotional plans.

"On Tap is our go-to resource for solving our biggest ops challenges. We have worked with On Tap since their inception on CM selection, negotiations, hiring and supply chain optimization. We have consistently been impressed by the balance of both strategic and tactical guidance from their world-class operations leaders, and their timely delivery always exceeding our expectations. I have recommended them to a number of other start-up companies, all having similar experiences working with their team."

Shireen Yates, Cofounder and CEO of Nima


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